Adding yet another celebrity fragrance to the market, Justin Bieber is gearing up to release his own signature smell.
The “Baby” singer is teaming up with Etoile Nation Beauty for a new line of wristbands and dog tags steeped in a unisex fragrance called “My World.”
The Biebs’ new product line will drop on Black Friday (the day after Thanksgiving) in Wal-Mart stores across the country.
Last week, Justin told press he’d been working tirelessly on the perfect scent. “They actually brought me a bunch of stuff to smell today. One of them smelled too young, too fruity. One was really good.”
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